Brandminx Site Map

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Background
know brandminx
recent projects
skills
download resume

Experience

Teaching Assistant, University of Texas at Austin
Senior Account Executive, FCB Advertising
Marketing Officer, Siemens Telecom Ltd.
Summer Intern, Ranbaxy Fine Chemicals

Education

Masters in Advertising from UT, Austin
Classes
Projects
Online Projects

• Theory of 'How Advertising Works'.
• A website on Howard Gossage.
• Challenges of wireless communication for 'Interactive Advertising.
• Challenges of Pocket PC environment for Interactive Advertising.

• Homosexuality and creativity.
• Strategies for sustaining and rejuvenating brands over time.
• Postmodernism and advertising
• IMC presentation
• Research presentation for TexasExes

MBA
Molecular Biology

Personal

Random things about me
Favorite everything
Travel tales/musings
-Ghosts of Kuldhara
-Sense of Space
-Female bonding

Brand Trends

Brand Trends
Deconstructing Brands
Research Interests/Fav links
-Brands as culture creators
-Direct-response advertising

About this site

©2003 Meenakshi Gautam-All rights reserved.